Execute and coordinate B2B marketing campaigns, events, webinars and lead follow-up for Visa’s Acceptance, Risk and Issuing businesses across CEMEA.
Not statedAI / ML“This is primarily an execution and coordination role rather than a business-unit strategy role.”
Product areasAcceptance · Risk · Issuing · VAS B2B marketing programs
GoalsGenerate and progress leads into sales follow-up and pipeline · Improve campaign engagement, conversion and return on marketing investment · Support adoption, usage and revenue growth through measurable marketing programs · Improve campaign quality, consistency and speed across markets
MarketsCEMEA · Priority-market audiences · B2B audiences · Priority accounts
TechGenerative AI · ChatGPT · Microsoft Copilot · Dynamics · Eloqua · Demandbase · Power BI