Own and scale Paytm Ads’ programmatic monetization infrastructure to increase advertiser demand and publisher yield.
Scaling existing workAI / ML“You will build scalable platform capabilities that maximize advertiser demand, improve publisher yield, and expand Paytm's programmatic ecosystem.”
Product areasProgrammatic monetization platform · OpenRTB and auction infrastructure · Partner integrations and APIs · SDK and app inventory monetization · Measurement and attribution
GoalsMaximize advertiser demand · Improve publisher yield and app inventory monetization · Improve platform scalability, latency, and auction efficiency · Improve attribution accuracy and campaign measurement
MarketsIndia · Advertisers · Publishers · External monetization partners
TechOpenRTB · SDKs · APIs · DSPs · SSPs · MMPs · AI/ML